Betina Gozo TV: Fitness Brand

Context

Betina Gozo, a Texas-based Nike Trainer and formerly Apple Fitness + Trainer, needed a strong personal brand to elevate her online presence and launch her own workout app, Betina Gozo TV. I crafted a vibrant and approachable identity that reflects her personality, complete with custom illustrations, social media assets, web design, and branding assets to brand a white-label mobile app.

My Roles & Responsibilities

Brand Design, Web Design

Team

B. Gozo, CEO

Project Status

Live on betinagozo.tv

Timeline

Long-term Collaboration since 2019

bgtv branding guidelines outlining logo usage, typefaces, social media asset examples, color palettes, etc. 
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